IgorReiant.com

The word we like to use is ‘attitude.’ We say this almost in an exaggerated fashion, but just to make the point, we almost want to take attitude before skill — the right attitude, the right desire to get it done and never give in.

Smart people in the neighborhood of the skill set we need will do better every time than the expert that may have done it four times before but is showing up with sort of a laissez-faire attitude.