IgorReiant.com

AllCasting.com have been noticing changes in the entertainment industry and specifically in casting call types and talent needed over the past 3-5 years. In last 2 years COVID pandemic and lockdowns accelerated and created a rapid growth for what’s called a creator economy.

We see an explosion in the number of brands looking to hire on-camera and voiceover talent for their projects. Marketing companies, brands, and traditional entertainment players went from looking for in-studio, on-location or in-person talent to home studio talent.

Instead of making million-dollar TV ads, brands now develop an abundance of content designed to reach audiences across platforms like Facebook, Instagram, TikTok, Youtube and more.

Individual creators became vehicles for e-commerce, brand awareness and audience engagement. With a significant growth in content demand, creator economy is thriving! Creators can make millions from corporate endorsements and sponsored posts.

These trends began long before the pandemic, but COVID was a true accelerator of this new era of content creation.

Creators are now a fundamental part of the entertainment industry, and we are excited to provide them with the best tools, largest exposure and more opportunities then ever before – all in one place – AllCasting.com! Brands, businesses and marketing agencies will be able to find talent to create and distribute new content quickly and hustle free!